Archive

Siemens

Email templates

Email creation for marketing campaigns and automated processes (e.g. software purchasing and activation) are created by disparate groups with approximately 5 different applications. Visual appearance, branding, and UX was not being considered in any consistent fashion. I co-facilitated a project to create a set of branded templates and a simplified authoring process for stakeholders.

  • Mobile link list email
  • Webinar invitation email
  • Rich text fallback email
  • Order confirmation email

Siemens

Product feature illustrations

As part of an enterprise site redesign, imagery was evaluated and targeted for improvement. I facilitated and art-directed the creation of over 100 illustrations, distilling stakeholders’ napkin sketches and directives into creative briefs for an exteral agency to exectute against.

  • Web page placement

Ziff Davis B2B

Lead-Gen Emails

B2B emails created to qualify leads, drive traffic to landing pages and other content marketing channels, including a B2B information portal Toolbox.com.

Ziff Davis B2B

Social Media Posts

Social media posts to qualify leads, drive traffic to landing pages and other content marketing channels, including a B2B information portal Toolbox.com.

  • IG Post
  • IG Post
  • IG Post

TIME Inc.

The Walking Dead Campaign Set

Themed marketing assets for subscriber aquisition

  • Flash Banner
  • Email version 1
  • Email version 2

TIME Inc.

True Blood Campaign Set

Themed marketing assets for subscriber aquisition

  • Flash Banner
  • Email
  • Landing Page

TIME Inc.

Flash Banner Ads

Targeted placements to increase print and digital magazine subscriptions